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Expected B2C eCommerce Trends Post-Pandemic

Welcome to our article that delves into the world of e-commerce and its post-pandemic trends. We aim to provide you with valuable insights on the expected B2C e-commerce trends, understanding the concept of e-commerce, and the benefits it holds for businesses of all sizes.

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Understanding e-Commerce

E-commerce is here to stay and leads the way of the future for both large and small businesses. The term E-Commerce is short for electronic commerce. E-Commerce refers to buying and selling goods or services online and is the electronic trade of products, services, and information between businesses and consumers. 

Part of the reason E-Commerce has become so attractive and popular with consumers is that it overcomes previous barriers of the past. All transactions are completed online through various electronic platforms, including websites, apps, social media, online markets, and more! 

E-Commerce encompasses more than just retail sales, including online banking, ticketing, auctions, and digital downloads. The process allows browsing, product selection, payment, and efficient and convenient delivery services. Due to this market’s ability to reach customers worldwide 24/7, products and services are more accessible to more consumers than ever before. 

The-e-commerce marketplace is ever-expanding, with a wider variety of products and personalized experiences. With the ability to read reviews and compare prices, customers can rest assured that they are making the right purchase. This marketplace sector has genuinely transformed the retail industry and consumer behaviors.

What is B2C e-commerce?

“B2C” refers to Business to Consumer e-commerce. This term refers to buying and selling products or services online directly between businesses and individual consumers. In this case, businesses are the “sellers,” and individuals are the “buyers.” 

Transactions via this type of commerce are usually smaller than “B2B” (business to business) e-commerce, with the target consumer base being much broader to cater to a large variety of individualized needs and preferences. Examples of B2C e-commerce platforms include companies such as Amazon, eBay, and Alibaba and individual brand websites. 

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Finding the right b2b e-commerce solutions can take time and effort. FreightCenter uses technology to find the best carrier to do everything at the best rate. When supply chain logistics and order fulfillment become more than a simple project, FreightCenter can help small to large companies and businesses find the best options—from handling inbound deliveries from artisans to outbound deliveries to dealers or end customers.

Choosing FreightCenter

When you choose to work with us, you are choosing to make your shipping process seamless. Here are just some of the benefits working with our Third Party Logistics company will have on your shipping experience:

  • When you partner with FreightCenter, a premier 3PL (Third Party Logistics) company with over twenty-four years of experience within the logistics industry, you are choosing success. Over the decades, our team has dealt with nearly every shipment imaginable. There is no shipment process we cannot help you with!
  • FreightCenter employs a knowledgeable staff always willing to learn and grow with industry changes and advancements. We are ready to answer any questions you have throughout the entire process!
  • We act as the middleman between you and your carrier; you do not have to worry about playing phone tag with your trucker. Your agent will directly communicate with you and your carrier, delivering any necessary information or updates between you. 
  • We secure the best transit carrier and route for you at the best price. There is no need to spend hours figuring out the logistics or searching for a worthwhile deal. 
  • We make it easy to ensure your shipments by guiding you toward the best providers. Whether you need full or partial coverage, we have you covered!
  • We arrange the pickups and drop-offs while also making sure to track each shipment in transit. This ensures that you know where your packages are every step of the way! 

 

Now what are you waiting for? Call FreightCenter to set up your account and discuss your shipment. We are ready to answer your questions and provide solutions! Our team looks forward to partnering with you. A FreightCenter agent can guide you in the best direction for all your shipments. Start by getting a free online quote, or call us at 800.716.7068.

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Pandemic Era Marketplace

During the pandemic, e-commerce sales skyrocketed. Due to the ease, accessibility, and convenience of online shopping, and stimulus checks, retailers like Walmart experienced more significant sales than ever, with their YoY sales rising over 37% and doubling in two years. Consumers who previously shopped online for less than 25% of purchases increased by 343%. A study published by Adobe in 2020 showed that the pandemic expanded e-commerce growth by 77%. US eCommerce grew 44% in 2020 as consumers spent over $860 billion online.

These staggering stats converted many businesses from standard brick-and-mortar to online storefronts. With sales peaking online, e-commerce transformed previously offline customers into loyal online shoppers. With services such as online shopping, curbside pickup, and food delivery galore, who could resist the new and convenient marketplace frontier? Covid-era 2020 was a significant year in e-commerce. 

The growth of the online marketplace can be attributed to various factors aside from the credit given to social distancing measures and lockdowns. These factors include convenience, tech improvements, social media, SMB e-commerce, and Amazon. The pandemic taught small businesses to shift to the online marketplace, as they were often hit the hardest during the extended shutdowns. 

Using platforms such as Wix, Squarespace, and Etsy made shifting business online possible, with the ability to grow and thrive a reality. It was even predicted during this uncertain time that the trend would expand post-pandemic. Before Covid-19, e-commerce had grown steadily, but the pandemic would eventually turn future business plans upside down, with the new business standard nearly mandating a website and e-commerce store. Many changes to e-commerce were driven by pre-existing trends that were suddenly required to keep companies afloat.   

There is no question the pandemic turned many supply chains and businesses on their heads. But how will the trends in B2C eCommerce and other current market conditions impact business? While global circumstances and technology constantly change and the future is uncertain, we have put together a few “to-be-expected” B2C eCommerce trends post-pandemic. This compilation of post-pandemic marketplace trends will help guide your business toward shipping success.

eCommerce is Here to Stay

We are sure you have heard the phrase “new normal” a million times and probably have even uttered it yourself. But terminology aside, understanding the “new normal” for e-commerce is necessary for your customers and is no longer a premium luxury service. E-Commerce, online shopping, and digitalized freight shipping management are all expected to be the industry standards for years and years to come. If one logistics area succeeded last year, it was eCommerce. 

Some key factors your business must ensure post-pandemic include accessibility, convenience, and purchasing speed. Without consideration for these variables, your business risks falling behind the competition. Customers now expect this level of top-notch service 24/7; Categories and services such as accessibility to BOPIS (Buy Online, Pickup in Store), mobile check-out, and broader product/service categories. 

E-commerce demand is expected to remain, with most people able to navigate online shopping easily and now having heightened marketplace expectations. The new customer demands a seamless shopping experience throughout an omnichannel, meaning user-friendly shopping experiences across a company’s platforms. 

Consumer behaviors have shifted permanently due to the pandemic. It’s essential to know how to manage customer shipping expectations moving forward and make the most out of eCommerce shipping so it is an established practice within your supply chain. Speaking of changing customer expectations, Metapak conducted a survey that delivers deep insights into what people want from delivery:

  • 38% of consumers surveyed said they would never shop with a retailer again following a negative delivery experience.
  • 60% of customers have chosen a competitor who offered better delivery options.
  • 74% of surveyed rated free shipping as an essential feature during check-out.
  • 45% of shoppers abandoned a shopping cart because of inadequate or disappointing delivery options.
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B2C, Meet 3PL

Adapting to pandemic-era demands and even popular post-covid era trends can be difficult for any company. With tech and supply chain advancements around every corner, it can take time to keep up with the rapid pace. Let us tell you a secret (you do not have to manage your supply chain alone! Instead, partnering with a 3PL (third-party logistics provider) like FreightCenter will allow you to focus on managing your business. 

Instead of worrying about efficiently and carefully managing your inventory, we can provide you with the best warehousing and fulfillment services to meet your needs. We can handle all warehousing services on your behalf. It is a no-brainer that your business would be concerned with the logistics of scaling up, but managing increased order volume can take time and effort. 

Luckily when you partner with us, your company has access to the best infrastructure and resources to manage fluctuations and spikes in business without making significant investments. And suppose you decide to expand your business globally. In that case, FreightCenter can help you reach even more customers by utilizing strategically placed warehouses that reduce shipping distances and costs, creating more efficient and cost-effective shipping options. 

We can provide warehousing and inventory management and faster and more efficient shipping services that cannot be found elsewhere. Our team has solid business relationships with some of the most reputable carriers in the industry. This has allowed us to negotiate and secure the best rates nationwide consistently, double that with the most timely and efficient shipping methods. Our efficient shipping methods are partially achieved through advanced technology and integration systems that streamline the process. 

Partnering with FreightCenter will give your company access to cutting-edge technology and data management systems that help track orders, manage inventory, and analyze data. As an expert 3PL, we are even skilled at handling your reverse logistics processes. We understand how time-consuming managing returns, exchanges, and refunds can be; our clients prevent logistics headaches by trusting us to do the job!

Outsourcing the logistics process to a competent and experienced 3PL can save you unmatched time, money, and brain space. Not worrying about the headaches often accompanied when trying to ship products will allow you to focus on your core and business growth competencies. Ultimately, outsourcing a 3PL to streamline your operations and logistics is well worth it. The efficiency, scalability, and customer satisfaction rates will be unmatched!

 

B2C eCommerce Trends Post-Pandemic FAQ

 

Q. What are B2C e-commerce trends?

A. B2C e-commerce trends refer to the anticipated shifts and developments in the online retail industry that directly impact businesses selling products or services to individual consumers. These trends encompass various aspects such as consumer behavior, technological advancements, marketing strategies, and supply chain management.

Q. How has the pandemic influenced B2C e-commerce trends?

A. The pandemic has significantly accelerated the growth of e-commerce and triggered various trends. It has led to increased online shopping, demand for seamless omnichannel experiences, greater emphasis on mobile shopping, and the rise of social commerce. Factors like eco-friendly practices, augmented reality (AR) technology, and same-day/next-day delivery have also gained prominence due to changing consumer preferences and expectations.

Q. Will e-commerce continue to thrive in the post-pandemic era?

A. Yes, e-commerce is expected to continue thriving in the post-pandemic era. The convenience, accessibility, and broader product/service categories offered by online shopping have become ingrained in consumer habits. The demand for an omnichannel shopping experience, personalized recommendations, and ethical sourcing is likely to persist, making e-commerce a vital component of the retail industry for the foreseeable future.

Q. How can businesses adapt to post-pandemic B2C e-commerce trends?

A. Businesses can adapt to post-pandemic B2C e-commerce trends by prioritizing accessibility, convenience, and fast purchasing processes. They should focus on delivering seamless user experiences across multiple platforms, implementing personalized recommendations, and embracing eco-friendly practices. Leveraging technologies like AR/VR, same-day/next-day delivery, and diversified payment options can also help businesses meet evolving customer expectations.

Q. What role does automation play in B2C e-commerce trends?

A. Automation plays a crucial role in B2C e-commerce trends as it enables businesses to streamline supply chain management, enhance efficiency, and meet customer demands. Automation can be applied to back-office operations, such as freight paperwork and order tracking, through transportation management systems (TMS). Embracing advanced software and technologies helps businesses stay competitive and deliver optimal customer experiences.

Q. How can partnering with a 3PL benefit B2C e-commerce businesses?

A. Partnering with a third-party logistics provider (3PL) offers numerous benefits to B2C e-commerce businesses. A 3PL can provide warehousing, inventory management, faster shipping services, negotiated carrier rates, and advanced technology solutions. By outsourcing logistics processes to a competent 3PL, businesses can save time, money, and resources while focusing on core competencies and scaling their operations efficiently.

Q. What are some upcoming trends in mobile shopping?

A. Mobile shopping is expected to see ongoing growth and innovation. Some upcoming trends in mobile shopping include shoppable posts and live events on social media platforms, personalized recommendations, and mobile payment options. The use of augmented reality (AR) technology for virtual try-on experiences, same-day/next-day delivery services, and subscription-based models are also becoming increasingly popular among mobile shoppers.

Q. How important is ethical sourcing and eco-friendly practices?

A. Ethical sourcing and eco-friendly practices have gained significance in B2C e-commerce. Consumers are increasingly concerned about sustainability and expect businesses to be transparent about their supply chains and promote environmentally friendly products and manufacturing processes. Companies that prioritize ethical sourcing and eco-friendly practices can attract and retain customers who value socially responsible and sustainable shopping experiences.

 

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